Type of Marketing

Type of Marketing strategy used by companies to communicate with the consumer...?what is marketing starategy made by company..??

It is an essential part of attracting the target buyers to a particular product, and companies use various innovative or tried-and-tested techniques to stay ahead of their competitors and make their place in the market.free download of marketing notes and download free marketing notes of MBA free download

• § Affinity Marketing - free notes of affinity marketing this marketing Also known as Partnership Marketing,notes of affinity marketing download free now type of marketing notes free download and affinity marketing notes free this technique links complementary brands, thereby creating strategic partnerships that benefit both companies. While one adds value to existing customers by generating more income, the other builds new customer relationships. 
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• § Alliance Marketing - Now download Alliance marketing notes free.Here two or more entities come together to pool in their resources to promote and sell a product or service.free notes of alliance marketing free, which will not only benefit their stakeholders, but also have a greater impact on the market. 
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• § Ambush Marketing - abush marketing notes free download .This strategy is used by advertisers to capitalize on and associated themselves with a specific event without the payment of any sponsorship fee, ambush marketing notes of MBA free donwload thereby bringing down the value of sponsorship. ambush marketing tips of MBA. It has sub-categories like direct or predatory ambushing or indirect ambushing by association, to name a few. 
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• § Call to Action (CTA) Marketing - free notes of call to action marketing free this marketing  is a part of inbound marketing used on websites in the form of a banner,call to action marketing notes download free here  text or graphic, where it is meant to prompt a person to click it and move into the conversion funnel, that is, type of marketing notes of call to action from searching to navigating an online store to converting to a sale. 
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• § Close Range Marketing (CRM)  notes - Also known as Proximity Marketing, close range marketing notes free CRM uses bluetooth technology or Wifi to promote their products and services to their customers at close proximity.download close notes free 
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• § Cloud Marketing notes  - in type of marketing free notes of cloud marketing freeThis refers to the type of marketing that takes place on the internet, download free notes of cloud of marketing where all the marketing resources and assets are transferred online so that the respective parties can develop, modify, utilise and share them. 
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• § Community Marketing notes free - This technique caters to the needs and requirements of the existing customers, as opposed to using resources to gather new consumers. download free notes of community marketing notes of MBA .This promotes loyalty and product satisfaction and also gives rise to word of mouth marketing among the community. now download free notes of type of marketing.
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• § Content Marketing notes  - In this case,notes of content marketing free content is created and published on various platforms to give information about a certain product or service to potential customers and to influence them, without making a direct sales pitch. free notes of content marketing  notes 
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• § Cross-media Marketing - As the name suggests, multiple channels like emails, letters, web pages etc are used to give information about products and services to customers in the form of cross promotion. 
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• § Database Marketing - This utilizes and information from database of customers or potential consumers to create customised communication strategies through any media in order to promote products and services. 
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• § Digital Marketing  notes - This strategy uses various digital in youtube or in tweeter where ever you want to market of your product plz read this note and also in  devices like smartphones, computers, tablets or digital billboards to inform customers and business partners about its products. Internet Marketing is a key element in Digital Marketing. free notes of digital marketing 
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• § Direct Marketing notes  - in type of marketing one of the best marketing is direct marketing .and you can download notes of this direct marketing free.This is a wide term which refers to the technique where organisations communicate directly with the consumer through mail, email, texts, fliers and various promotional materials. download notes of direct marketing 
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• § Diversity Marketing notes in type of marketing - The aim of this strategy is to take into account the different diversities in a culture in terms of beliefs, expectations, free notes of diversity marketing you can read more .tastes and needs and then create a customised marketing plan to target those consumers effectively. 
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• § Evangelism Marketing - It is similar to word-of-mouth marketing, where a company develops customers who become voluntary advocates of a product and who promote its features and benefits on behalf of the company. 
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• § Freebie Marketing - Here a particular item is sold at low rates, or is given away free, to boost the sales of another complimentary item or service. 
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• § Free Sample Marketing - Unlike Freebie Marketing, this is not dependent on complimentary marketing, but rather consists of giving away a free sample of the product to influence the consumer to make the purchase. 
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• § Guerrilla Marketing - Unconventional and inexpensive techniques with imagination, big crowds and a surprise element are used for marketing something, a popular example being flash mobs. 
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• By keeping in mind the distinctive features of the product, the demographics of the target consumer and their spending power, and the current strategies of existing companies, an effective marketing strategy may be successfully created.